We Manage Reviews
One-off service · £149

Reply to all your old Google reviews, in 7 days

Got months or years of reviews with no reply? We'll answer every one of them in your voice, in a week, for a single fixed price. No subscription.

In shortThe Backlog Clear-Out is a one-off service: a real person replies to up to 100 unanswered Google reviews in your tone of voice within 7 days, for £149. We ring you before replying to anything under 3 stars. You only pay once we've confirmed your review count.
Why old reviews matter

Every unanswered review is still being read

Customers scroll back

People don't stop at the first three reviews. A wall of unanswered ones tells them nobody's listening.

Reviewers get notified

Google tells the customer when you reply, even years later. Some come back and update their rating.

Replies bring new reviews

A peer-reviewed study found businesses that started replying received about 12% more reviews. People review where they're heard.

What's included

One price. Every old review answered.

  • Every unanswered Google review replied to, up to 100
  • Written by a real person in your tone of voice, never pasted templates
  • A call or WhatsApp before any reply under 3 stars
  • Done within 7 days of getting manager access
  • A short summary at the end: what we replied to and anything worth fixing
  • Manager access only, removed when we finish if you like
One-off

Backlog Clear-Out

£149 one-off

Up to 100 unanswered reviews. 101–250 reviews: £249. Over 250: we'll quote.

  • No subscription
  • No setup fee
  • Pay after we confirm your count
Start my clear-out →
How it works

Four steps, about a week

1

Tell us about you

Fill in the form. It takes a minute.

2

We confirm the count

We check your profile and confirm the price, then send a secure payment link.

3

Add us as manager

Two minutes on your Google Business Profile. No password needed.

4

We clear it

Every review answered within 7 days. We call first on anything under 3 stars.

Start your clear-out

Tell us where to look.

We'll check your profile and come back with your exact review count and price, usually within a few hours. Nothing to pay until then.

Want ongoing replies instead? See monthly plans from £59 →

No payment now. See our privacy notice.

Questions

Replying to old Google reviews: FAQs

Should I reply to old Google reviews?

Yes. Customers scroll back through your reviews before they call, and an old review with no reply looks like nobody's listening. Google notifies the reviewer when you reply, and they can update their review afterwards, so even a years-old reply can still help.

Is it too late to reply to a review from years ago?

No. A short, genuine reply such as "Thanks, and sorry we missed this at the time" is always better than silence. For old negative reviews, a calm reply showing what you've changed since is one of the most useful things a future customer can read.

Does Google tell the customer when I reply to an old review?

Yes. Google notifies the person who wrote the review when you reply, whenever that is. They can then edit their review, which updates its date.

What does the Backlog Clear-Out cost?

£149 one-off for up to 100 unanswered Google reviews, or £249 for 101 to 250. Over 250, we'll quote. There's no subscription and no setup fee.

How long does it take?

Seven days from when you add us as a manager on your Google Business Profile. Most backlogs are finished sooner.

What about the negative ones?

We never reply to anything under 3 stars without speaking to you first. We call or WhatsApp you, agree the approach, then post a calm, specific reply.

When do I pay?

After we've checked your profile and confirmed how many reviews need replies. We send a secure card payment link, and work starts once it's paid. Nothing is charged before you know the exact price.

What happens after the clear-out?

Nothing, unless you want it to. If new reviews keep arriving and you'd rather not handle them, our monthly plans start at £59 and answer every new review within 24 hours.

Prefer to do it yourself? Free review reply templates →